2025 Winners

ICMA Reveals 2025 Élan Award Winners

ICMA’s Élan Awards of Excellence honors companies that are at the forefront of the worldwide transaction card industry. For more than 30 years, the Élan Awards have established the global standard for card manufacturing excellence by recognizing world-class achievements in card design, technological innovation and other categories.

ICMA Founder and Executive Director Jeffrey Barnhart revealed the 2025 Élan Award winners during a ceremony at ICMA’s Card Manufacturing and Personalization EXPO in Orlando, Florida on May 14.

“The esteemed Élan Awards distinguish ICMA card manufacturing suppliers, card manufacturing personalizers and fulfillment members as leaders in the industry before their peers and customers,” said Barnhart. “Élan Award recipients benefit greatly from heightened industry prestige, positive branding, increased visibility and new business growth opportunities.”

Award Criteria

This year’s Élan Award winners were chosen from more than 130 entries from North America, MEA, Asia, Europe and other parts of the world.

To determine the winners, the Élan Award judges use a quantifiable scoring system, based on criteria including graphical design, printing, complexity, technology, quality, innovation, uniqueness, practicality and security (if applicable). ICMA would like to thank David Tushie, ICMA standards and technical representative, of Magellen Consulting; Brian Summerhayes, an ICMA board member, of Barnes International; and Dori Rombola, an ICMA board member, of Infineon Technologies, for serving as judges this year.

The 2025 Winners and Finalists

Best Personalization & Fulfillment Product, Service or Project

Winner: Placard Pty Ltd for the Kit Zoo Cards for Hay Limited

Finalist: Giesecke+Devrient (China) Technologies Co., Ltd. for The Gift Box of Mastercard Pixiu Card for CITIC Bank

Finalist: CPI Card Group for the Metal Debit Card Program for the United Heritage Credit Union

Supplier/Vendor - New Product, Service or Innovation

Winner: CompoSecure, LLC for the EVC Marketing Card for EVC

Finalist: Giesecke+Devrient (China) Technologies Co., Ltd. for The Mystery boxes of the Co-Branded Card on behalf of China CITIC Bank with "Diablo: Immortal" for China CITIC Bank

Finalist: Variuscard for the Vizual Cardstudio 3D-Designer

Loyalty, Promotional and Gift Cards

Winner: CompoSecure, LLC for the QANTAS LIFETIME PLATINUM CARD for QANTAS

Finalist: Placard Pty Ltd for the Shell Fuel a Smile Gift Card for Viva Energy Australia

Finalist: Giesecke+Devrient (China) Technologies Co., Ltd. for Starbucks The Celebration Troupe Gift Card for Starbucks

ID Cards

Winner: Canadian Bank Note Co. Ltd. for the North Carolina Driver License for the North Carolina Division of Motor Vehicles

Finalist: Giesecke+Devrient for the Yukon Health Card for the Government of Yukon

Access Control

Winner: Eastcompeace Technology Co., Ltd for the ZHTONG - Luminous Future Card for Zhuhai Zhuhai Tong Techonology Co. Ltd.

Finalist: Goldpac Limited for the ABC e-CNY Visual Card for the Agricultural Bank of China

Finalist: Variuscard for the CryptoStamp "Dragon" for Post Philately Austrie+Belgium+Luxembourg+Netherlands

Unique Innovation

Winner: Giesecke+Devrient (CHina) Technologies Co., Ltd. for SPD Bank x Palace Museum Cultural Theme Card - Xiaobangchui Vase for Shanghai Pudong Development Bank

Finalist: IDEMIA Secure Transactions for Starlight Card for Česká spořitelna

Finalist: Goldpac Limited for CCB MasterCard Enjoyment Credit Card for China Construction Bank

Finalist: CompoSecure, LLC for ROBINHOOD GOLD CARD for ROBINHOOD

Best Secure Payment Card

Winner: Giesecke+Devrient (China) Technologies Co., Ltd. for the SPD Bank x Palace Museum Culture Theme Card - Yuhuchun Vase for Shanghai Pudong Development Bank

Finalist: Giesecke+Devrient (China) Technologies Co., Ltd for the Year of the Snake Zodiac Platinum Debit Card - Elegant Edition for Ningbo Bank

Finalist: Giesecke+Devrient (China) Technologies Co., Ltd. for the Constellations Debit Card - Taurus of China CITIC Bank for China CITIC Bank

Finalist: Placard Pty Ltd for the Kit Zoo Cards for Hay Limited

Unique Innovation Prototype

Winner: Giesecke+Devrient (China) technologies Co., Ltd. for the Shimmer Card - Symphony of Heartbeats

Finalist: Austria Card gmbH for the N-BioCard

Finalist: GIESECKE+DEVRIENT for G=D's Convego® Lab Lighting Card

Finalist: Giesecke+Devrient (China) Technologies Co., Ltd. for Bronze Card

Feature: Metal Cards

Winner: CompoSecure, LLC for the FAB ISLAMIC EMIRATI Card for FAB

Finalist: IDEMIA Secure Transactions for the 'Feuille d'Émeraude' metal card for Sumeria

Finalist: CompoSecure, LLC for the JCB CLASS Card for JCB

Feature: Environmentally Friendly Cards

Winner: GIESECKE+DEVRIENT for the NBE rPVC Visa Platinum Credit Card with metallic sticker for the National Bank of Egypt

Finalist: GIESECKE+DEVRIENT for the Amazon - Zinia rPVC Visa Credit Card for OPENBANK

Finalist: Giesecke+Devrient (China) Technologies Co., ltd, for the Agricultural Bank of China Transcendent Business Card for the Agricultural Bank of China

Best Regional Cards - North America, Europe and Asia Pacific

North America: CompoSecure, LLC for the FAB ISLAMIC EMIRATI Card for FAB

Europe: GIESECKE+DEVRIENT for the NATIONAL BANK OF EGYPT VISA PLATINUM CREDIT CARD for the NATIONAL BANK OF EGYPT

Asia Pacific: Giesecke+Devrient (China) Technologies Co., Ltd. for SPD Bank x Palac Museum Cultural Theme Card - Xiaobangchui Vase for Shanghai Pudong Development Bank

Feature: People’s Choice

Winner: Hengbao Co., Ltd for Seven Years of Wisdom, Unite for the Future-ICBC Shanghai CIIE 7th Anniversary e-CNY Commemorative Hardware Wallet for Industrial and Commercial Bank of China Limited Shanghai Branch

Winner: Hengbao Co., Ltd for Seven Years of Wisdom, Unite for the Future-ICBC Shanghai CIIE 7th Anniversary e-CNY Commemorative Hardware Wallet for Industrial and Commercial Bank of China Limited Shanghai Branch

Finalist: Eastcompeace Technology Co., Ltd for CIB Panda Base Hehua Debit Card (Pink Edition) for Industrial Bank Co., Ltd

Award Submission Details

The ICMA Élan Awards of Excellence are open to members only. The 2026 Élan Awards will be presented at the ICMA Card Manufacturing and Personalization EXPO in Orlando, Florida next April.

To learn more about submitting an entry into next year’s competition, email info@icma.com.