Selling ‘Experience’: New Cards Move Millennials, Gen Z
Generation Z is officially the most accurate way to describe today’s youth. As a mobile-first generation, 55% of Gen Z-ers use their smartphones five or more hours a…
ICMA Announces New Virtual Event for Card Manufacturers
Registration is now open for the online event, which will offer a dynamic lineup of interactive experiences, including educational opportunities, networking sessions and roundtable discussions. The "main stage" will feature…
5 Tips to Networking Success at ICMA’s New Virtual Trade Show
Although handshakes may be off the table for now, you can still get connected to new business opportunities and strategic partnerships virtually. The International Card Manufacturers Association (ICMA)…
Magnetic Stripes Become Trendy in Plastic Cards
Now more than ever, companies are looking for new ways to differentiate cards from competitors with unique card design features. Many are achieving that distinction with magnetic stripes.…