The Enduring Power of Direct Mail Cards
By Jennifer Kohlhepp, Managing Editor, ICMA For more than three decades, marketers have meticulously refined card package designs and strategies to boost direct mail engagement and strengthen customer…
The Hybrid Consumer: Embracing the Best of Both Digital and Physical
By Amanda Gourbault, Chief Revenue Officer, CompoSecure It is a fact that our world continues to become an increasingly digital one, with many once ubiquitous physical objects being…
The Evolution of Technology Elements in Non-Secure Cards
By Dave Tushie, Magellan Consulting, Inc., ICMA Standards and Technical Representative An industry trend I have been watching is the increasing content of technology elements resident in transaction…
Rethinking Gift Cards: The Shift Toward Sustainable Alternatives
By Jennifer Kohlhepp, Managing Editor, ICMA In the ever-evolving retail landscape, gift cards have become a go-to option for busy consumers seeking convenience and flexibility. However, this modern…
Redefining Payment Cards for a Sustainable Future
By Traci Skala, Market Segment Director, Giesecke+Devrient As concerns about the environment gain traction, the payment card industry is not only adapting to these values, but also responding…
New Members
Associate Member Bixby International United States Daniel Rocconi bixbyintl.com Bixby International Corp. is a custom plastic sheet extrusion and lamination company located in the historic seaport city of…
Save the Date for the 2025 ICMA EXPO
By Jennifer Kohlhepp, Managing Editor, ICMA The global card industry is gearing up for one of the most anticipated events of the year: the 2025 ICMA EXPO. Taking…
Member & Product News
CompoSecure Earns Sustainability Silver Medal from EcoVadis CompoSecure Inc. has been awarded a Silver Medal by EcoVadis for the second consecutive year, placing it in the top 15%…
Industry News
Restaurant Gift Card Sales Peaked Early Restaurant gift card sales peaked earlier in the 2024 Thanksgiving weekend with shoppers purchasing 13.2% more in dollars per card on Black…