Personalization to Meet Consumer Expectations and Lifestyle Needs
By Jennifer Kohlhepp, Managing Editor, ICMA Personalization is the technical process of marking private data, specific to a given card, onto the card surface. Personalization is an important part of plastic…
Card Packaging Doesn’t Need to Cost the Earth
By Dane Whitehurst, Creative Director, Burgopak Every year without fail, the Royal Statistical Society in the U.K. releases its shortlist of the most arresting facts and figures of…
Go SEO: 5 Digital Marketing Trends for 2022
By Kelsey Tweedly, Marketing Manager, ICMA Business has been challenging for the last two years. Revenues may have dipped, while marketing budgets were cut. But 2022 looks like…
Polylactic Acid: Central Material of G+D’s Élan Award-Winning Eco-Friendly Card
An increasing number of manufacturers are realizing substantial environmental and financial benefits from sustainable business practices. Thus, more and more companies are treating sustainability as an important objective…
Tips for Designing an Eco-Focused Card
Card issuers that are interested in eco-focused materials are becoming more common, as a way to appeal to environmentally conscious cardholders. In a 2020 survey performed by an…
Recycled Stainless Steel: Key Component of CompoSecure’s Élan Award-Winning Card
Sustainability continues to be imperative, as companies dive into 2022. Nearly all of the world’s leading companies issue a sustainability report. According to Governance & Accountability Institute, 92%…
Élan Awards Celebrate Excellence in the Global Card Industry
By Jennifer Kohlhepp, Managing Editor, ICMA As new ideas and technologies converge, cards are being reimagined and this year’s ICMA Élan Awards of Excellence entries are truly a…
Security Printing Elements Help Assure Authenticity of Issued Cards
by Dave Tushie, Magellan Consulting, Inc., ICMA Standards and Technical Representative While much of what is making news recently in the card industry concerns stronger cardholder authentication, often…
ICMA Founder Emeritus Al Vrancart Set to Retire
By Jennifer Kohlhepp, Managing Editor, ICMA Al Vrancart remains amazed at how the global card industry has continued to evolve since the day he joined its trajectory more…
How to Capitalize on Rising Debit Card Popularity
New trends and use cases driven by the pandemic are opening new opportunities for the card industry By Dan Oswald, CEO, Arroweye Solutions The pandemic fueled the increased…