Studio Secrets, Practical Insights on the Power of Card Packaging
By Jennifer Kohlhepp, Managing Editor, ICMA Fintechs are winning customers by putting people at the center of their brands, not just for snappy marketing campaigns but as an…
Eco-Friendly Cards: A Real Trend for the Payments Industry
IN Groupe market analysis on eco-friendly cards market, presented by the experts of its componants brand SPS By Jorge Lara Villalobos, Marketing Manager, SPS In spite of the…
CardTREX: 3 Reasons Why You Should Attend
With presentations on the latest technologies and trends shaping the future of the global card industry and networking opportunities to enhance strategic business relationships in the region of…
5 Reasons Why Paper Cards are Making Inroads into the Transaction Card Market
“Paper or plastic?” is a common question that consumers consider before conducting a transaction. The term “paper” commonly refers to paper money, but here are five reasons why…
5 Pro Tips for Powerful Card Packaging
In the world of digital banking, where there is often less opportunity to physically interact with customers, the payment card and its packaging have become important vehicles to…
Biometric Card Advancements Accelerate
by Dave Tushie, Magellan Consulting, Inc., ICMA Standards and Technical Representative Cards with embedded biometric sensors, primarily fingerprint, have been proposed and tested for many years. Significant advances…
North American Region Card Market Valued at $5.4 Billion in 2020
By Jennifer Kohlhepp, Managing Editor, ICMA The North American region of the global card industry, which is made up of the United States, Canada and the Caribbean, manufactured…
How Will Quantum Computing Impact the Card Industry?
By Jennifer Kohlhepp, Managing Editor, ICMA Although it is difficult to understand, quantum mechanics is the most successful scientific theory that has ever been created and it has…
The Card Sandwich Conundrum: How Many Layers are Too Many?
By Elliot Lamb, Creative Director, Oasys Technologies Credit cards and smartcards used to be like BLTs, consisting of printed card images on sheets with three or four layers.…
ICMA Marketing Solutions: 6 Ways to Grow Business in the Card Industry
Are you looking to expand your company’s brand presence, sell more products or make more business connections in the card manufacturing industry? Look no further than the International…